The Center for Public Integrity is investigating who is trying to influence the 2016 elections through television advertising, part of an ongoing effort to consider the sources behind political power in this country.
What is the Center tracking?
For its third consecutive year, the Center for Public Integrity has created an app to track spending on political TV advertising for state elections around the country. That includes broadcast TV ads for all statewide elective offices — such as governors, attorneys general and supreme court justices — plus legislative races. The numbers are helpful barometers of how actively a candidate or group has been using television advertising to shape the races.
Why should I care about the amounts spent on political television advertising?
Television advertising remains one of the most popular and most expensive ways to reach voters. Tracking it provides one of the most current and comparable pictures available of campaign spending across the states. Money doesn’t always win races, but it often helps push a candidate or ballot measure to victory — or defeat. Tracking these ads helps identify who is trying to influence voters and change the outcome of elections. The ads also provide one of the most comprehensive and comparable pictures available of campaign spending across states.
How can I use this?
This information can help you see who is paying to influence your vote in the 2016 elections.
The opening view of the State Ad Wars Tracker shows at a glance where the biggest expenditures on TV ads have been this election cycle. Scroll below the map to see how state races stack up against each other. Or click on a state to see who sponsored the ads for state-level races there and browse timelines to see when the most ads aired. Get key numbers and compare the size of ad buys between candidates, groups and political parties.